United Airlines is installing Starlink satellite internet across its fleet, enabling passengers to stream Netflix, YouTube and other services at full broadband speeds during flights, marking a new competitive front in the streaming wars. The airline is also developing enhanced seatback entertainment systems with 4K video and partnerships like Spotify integration, potentially disrupting traditional in-flight licensing deals that have long provided revenue to studios and marketing exposure for streaming services.
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United Airlines is installing Starlink satellite internet across its fleet, enabling passengers to stream Netflix, YouTube and other services at full broadband speeds during flights, marking a new competitive front in the streaming wars. The airline is also developing enhanced seatback entertainment systems with 4K video and partnerships like Spotify integration, potentially disrupting traditional in-flight licensing deals that have long provided revenue to studios and marketing exposure for streaming services.