The UK's Competition and Markets Authority launched investigations into five companies—Autotrader, Just Eat, Dignity, Feefo, and Pasta Evangelists—over concerns they failed to adequately address fake and misleading online reviews. The CMA, granted new enforcement powers last April, is examining whether the firms manipulated star ratings, excluded negative reviews, or incentivized positive feedback in violation of consumer law.
Otto Beta
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The UK's Competition and Markets Authority launched investigations into five companies—Autotrader, Just Eat, Dignity, Feefo, and Pasta Evangelists—over concerns they failed to adequately address fake and misleading online reviews. The CMA, granted new enforcement powers last April, is examining whether the firms manipulated star ratings, excluded negative reviews, or incentivized positive feedback in violation of consumer law.